For more than three decades, I have worked in the high-tech industry, both in Israel and the United States. I began my career as an engineer and later became a serial entrepreneur, building and leading multiple startup companies in diverse markets, most recently in healthcare. Throughout this journey, I have sought to weave my passion for nature and photography into my professional life.
Today, I dedicate more of my time to nature—documenting not only its beauty but also the challenges our planet faces. I also share my journeys and experiences through talks in various forums.

There is so much beauty, richness, and wonder in nature, though it is not always immediately visible or easy to find. Sometimes it reveals itself only when we focus on a small detail, shift our perspective—by zooming in or out—or simply remain patient. With my camera, I try to uncover these hidden layers and share them through my photographs. I do not alter what the lens captures—I believe nature speaks best on its own.
Observing wildlife has taught me countless lessons. I sincerely hope that we will find creative ways to preserve, nurture, and pass on this essential treasure to future generations.
My photographs are a personal reflection of memories and experiences that have left a deep imprint on me. I am grateful and humbled to share them with you here.
Finally, I want to express my heartfelt thanks to Saar, my beloved son, for designing and building this site, and for helping me bring this dream to life.